Case Study · Mid Atlantic Roofing Systems

New Site. Top 3 Across 97% Of Their Market.A website built to convert, and a map built to get found.

— John, Owner, Mid Atlantic Roofing Systems

10% of the map to 97% — 38 of 39 points top-3. Found everywhere.

Step One

A Website Built To Win The Click

Mid Atlantic had the reviews and the reputation — but a dated site that didn't convert the traffic it got. We rebuilt it from the ground up: a sharper message, instant-quote CTAs, and proof front and center. Drag the slider to see the difference.

Mid Atlantic Roofing website after the Sherpa rebuild
Mid Atlantic Roofing website before the Sherpa rebuild
Before
After

Step Two

Then We Took Over The Map

Each pin is a real Google search from a spot around Winston-Salem — the number is exactly where they ranked for "roof repair." On the left, before: red and dark-red everywhere, plenty of #20+ and not-ranking. On the right: a wall of green #1s.

Before — Ranking Score 11.5

Google Maps heatmap for Mid Atlantic Roofing before Sherpa — only 10% of grid points in the top 3, most ranking #10 to #20 or not ranking

After — Ranking Score 1.5

Google Maps heatmap for Mid Atlantic Roofing after Sherpa — 38 of 39 grid points ranking #1 to #3, the map turned green

11.5

Old Keyword Ranking Score

Only 10% of the grid in the top 3

1.5

New Keyword Ranking Score

38 of 39 grid points ranking #1–3

What Owning The Map Actually Looks Like

A new site to convert the click, and a top-3 map position to earn it in the first place. Across almost their entire service area, Mid Atlantic is now the name homeowners see first.

10%

Top-3 Coverage Before

Just 4 green pins

97%

Top-3 Coverage After

38 of 39 grid points

0

Bad Rankings Left

Down from 15

11.5 → 1.5

Average Map Rank

Lower is better

Want a site that converts and a map you own?

Mid Atlantic got both — a rebuilt website and the top-3 across their territory. Book a call and we'll show you exactly where you rank today and what it takes to dominate your market.

Book 10 Minute Call To Learn More