Case Study · USA Roofer

$27K Closed In The First 48 Hours.

$0 ad spend. $60K+ closed in 29 days. 100% inbound from the system.

The Setup

No ads. No gimmicks. Just your most valuable online asset upgraded to the max.

Ad Spend

$0

Zero paid media

First Job Closed

48 Hours

After the system went live

Total Closed

3 Jobs

In the first 29 days

System 01

Website Redesign + Local SEO Domination

A premium, fast-loading website engineered to rank locally and convert visitors into booked jobs. Every page built for Google. Every element built for the homeowner's next click.

USA Roofer website after Sherpa redesign
USA Roofer website before Sherpa redesign
Before
After

600+

Locally Optimized Pages

<1s

Load Time (5x Faster)

2x

Organic Lead Flow

System 02

AI Chat Widget That Books Appointments

Trained on USA Roofer's services, pricing, and availability. Answers questions, qualifies leads, and drops booked appointments straight into the calendar — any hour of the day.

USA Roofer website with the AI chat widget closed in the bottom-right corner

Answers roofing questions 24/7 — no more "we'll get back to you tomorrow"

Qualifies intent before the owner ever sees the lead — only serious homeowners

Books directly onto the calendar with full context and address

Escalates to a human when the conversation warrants it

System 03

Premium Booking Funnel

A high-converting, friction-free booking path designed so homeowners finish the form without thinking twice. Built for intent. Tuned for conversion.

Click through it yourself ↓

The USA Roofer logo

Licensed & Insured

5-Star Rated

Free Quote

Live Customer Demo

Step 1 of 5

What best describes your home?

This helps us tailor your estimate

Single Family

Townhouse

Commercial

The USA Roofer · Licensed & Insured · Northeast Indiana

3x

Higher Conversion

60s

Avg. Completion

<1s

Load Time

System 04

Speed-To-Lead Automation

Respond inside the first 60 seconds and leads are 391% more likely to close. USA Roofer hits every lead inside that window — automatically.

New Lead Captured

The Platinum Minute

Close Rate vs. Response Time

Respond in 60 seconds → close 391% more deals

Lift vs. avg

0%

100%50%0%0s60s5m10m30m1hr24hr+391% close ratelead goes cold →

Source: Harvard Business Review & the Lead Response Management Study (Oldroyd). Leads contacted within the first 60 seconds are 391% more likely to convert than leads contacted even a few minutes later.

Watch it fire in real time ↓

Conversations

Live
SM

Sarah M.

New Lead

(330) 555-0142 · sarah@example.com

automation running…

SMS
Email
Call
Type a reply…

<5s

Response Time

3x

Contact Rate

24/7

Always On

System 05

Missed Call Text Back

The average roofer misses 40% of their calls — and 85% of those never call back. USA Roofer recovers every one of them with an instant text reply.

USA Roofer

Now

Missed call

(330) 555-0142

Missed call fires an instant, personal SMS within 10 seconds

Two-way texting means the lead can reply right from their phone

Conversation routes to a live rep or books directly on the calendar

Zero leads slip through the cracks — even when the owner is on a roof

<10s

Response Time

40%

Calls Recovered

24/7

Always On

System 06

5-Star Magic Review System

After every job, the system pings happy customers to leave a Google review — and intercepts unhappy ones privately before they hit the public feed. The result: a flood of 5-star reviews and zero reputation damage.

Google Reviews

Last 30 days

5.0
+0new 5★ reviews

Sarah M.

Crew was on time and did amazing work. Highly recommend!

Mike R.

Best roofer in the area. Fair price, clean jobsite, great result.

Jenna T.

They booked me same day through the chat. Smooth start to finish.

USA Roofer

Now

Roof looks great, thanks team!

Glad to hear it, Sarah! Mind sharing a quick review?

g.page/usa-roofer

The Payoff

A Fast, AI-Optimized Site That Pays For Itself.

Sub-second load times, built for how Google and AI search actually rank roofers in 2026. Every lead came straight from the site, the AI chat, the missed-call text back, and the review flywheel — zero dollars on paid ads.

$0

Ad Spend

3

Jobs Closed

in 29 days

$60K+

Revenue

ROI

Want the same system closing jobs for your roofing company?

USA Roofer closed $60K+ in 29 days — purely from the system. We'll build you the same stack: website, AI chat, funnel, speed-to-lead, missed call text back, and review magic.

Book 10 Minute Call To Learn More